{"id":8100,"date":"2022-06-20T14:10:55","date_gmt":"2022-06-20T14:10:55","guid":{"rendered":"https:\/\/adamchristing.com\/?p=8100"},"modified":"2022-08-12T14:30:35","modified_gmt":"2022-08-12T14:30:35","slug":"how-to-host-a-corporate-event","status":"publish","type":"post","link":"https:\/\/adamchristing.com\/blog\/how-to-host-a-corporate-event\/","title":{"rendered":"Your Ultimate Guide to Hosting a Corporate Event"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Overwhelmed by the idea of hosting a corporate event? <\/span><span style=\"text-decoration: underline;\"><span style=\"font-weight: 400;\">This is your one-stop corporate event planning checklist.<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\">In 6 steps, I&#8217;ll teach you an event planning process you can depend on. Let&#8217;s get started!<\/span><\/p>\n<p>See Related:\u00a0<a href=\"https:\/\/adamchristing.com\/blog\/how-to-introduce-a-keynote-speaker\/\">5 Ways to Nail Your Keynote Speaker Introduction<\/a><\/p>\n<h2><b><span style=\"text-decoration: underline;\">The Key to Hosting Corporate Events #1<\/span>:<\/b><b> Event Planners Are the Bread and Butter of Your Corporate Event.<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Whether you choose someone in-house or outsource a professional, you need <a href=\"https:\/\/adamchristing.com\/blog\/what-does-an-event-planner-do\/\">an event planner<\/a>.<\/span><\/p>\n<p><b>Event planners:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Help you stay organized<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Meet<\/span> <a href=\"https:\/\/fellow.app\/blog\/productivity\/how-to-set-deadlines-that-are-actually-achievable\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">deadlines<\/span><\/a><span style=\"font-weight: 400;\"> on time bound projects<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Delegate tasks to ensure everything gets done<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Serve as the catch-all point person who filters all event-related information<\/span><\/li>\n<\/ul>\n<h3><b>Don&#8217;t leave planners alone, though &#8211; form an event team<\/b><\/h3>\n<p><span style=\"font-weight: 400;\"><span style=\"text-decoration: underline;\">Forming an event team is a great opportunity for employee engagement and business expansion<\/span>.<\/span><span style=\"font-weight: 400;\"> Inviting employees, current clients, and potential clients into the planning process offers myriad benefits:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Understanding how current and potential clients hope to benefit from attending the corporate event<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Grasping all of the resources at your disposal (i.e. marketing connections for a product launch, preexisting relationships to bolster the guest list, and more)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Delegating tasks so that event planning doesn&#8217;t cause too much stress for one person<\/span><\/li>\n<\/ul>\n<h3><b>A professional planner will keep to your budget no matter what<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Whether you are working on a gigantic or tight budget, your point person will stick to it. Depending on the goal of your corporate event, <\/span><span style=\"text-decoration: underline;\"><span style=\"font-weight: 400;\">decide which areas of the budget require more funding.<\/span><\/span><\/p>\n<p><b>For example:<\/b><\/p>\n<h4><span style=\"text-decoration: underline;\"><b>an idea-sharing conference<\/b><\/span><\/h4>\n<p><span style=\"font-weight: 400;\">Conferences like these may require a <\/span><span style=\"text-decoration: underline;\"><b>higher budget for hiring well-known speakers<\/b><\/span><span style=\"font-weight: 400;\">. The success of the event depends on distinguished names selling tickets, after all.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Invest in speakers who will make your corporate event a hit.<\/span><\/p>\n<h4><span style=\"text-decoration: underline;\"><b>a team bonding retreat<\/b><\/span><\/h4>\n<p><span style=\"font-weight: 400;\">If your entire event is about creating opportunities for staff to bond, your budget may look different.<\/span><\/p>\n<p><span style=\"text-decoration: underline;\"><b>The budget may require more space for creature comforts<\/b><\/span><span style=\"font-weight: 400;\">, like a great venue and delicious food. Or perhaps you&#8217;ll want to spend on gifts for your team. Maybe the priority is paying for a memorable group activity, like<\/span> <a href=\"https:\/\/vacationidea.com\/ideas\/best-ziplines-usa.html\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">zip lining<\/span><\/a><span style=\"font-weight: 400;\"> or ice skating.<\/span><\/p>\n<h4><span style=\"text-decoration: underline;\"><b>a product launch<\/b><\/span><\/h4>\n<p><span style=\"font-weight: 400;\">A product launch may require a <\/span><span style=\"text-decoration: underline;\"><b>stronger marketing budget to get people in the door<\/b><\/span><span style=\"font-weight: 400;\">. Perhaps you&#8217;ll want to spend on free samples of the product for your guests. You may want to spend on <a href=\"https:\/\/adamchristing.com\/hire-an-mc-for-corporate-events\/\">an excellent event emcee<\/a> who knows how to sell, sell, sell.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-8107\" src=\"https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/team-gathers-at-sunny-company-event.jpg\" alt=\"Team gathers at sunny company event\" width=\"1350\" height=\"870\" srcset=\"https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/team-gathers-at-sunny-company-event.jpg 1350w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/team-gathers-at-sunny-company-event-300x193.jpg 300w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/team-gathers-at-sunny-company-event-1024x660.jpg 1024w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/team-gathers-at-sunny-company-event-768x495.jpg 768w\" sizes=\"auto, (max-width: 1350px) 100vw, 1350px\" \/><\/span><b><span style=\"text-decoration: underline;\">The Key to Hosting Corporate Events #2<\/span>:<\/b><b> Proactively Attend to Logistical Needs.<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">This is another area where your planner can help. <\/span><span style=\"font-weight: 400;\"><span style=\"text-decoration: underline;\">Leave plenty of time for handling the nitty-gritty logistics<\/span>.<\/span><span style=\"font-weight: 400;\"> It will help relieve stress for your team and make for a well-oiled corporate event!<\/span><\/p>\n<p><span style=\"text-decoration: underline;\"><b>Here are a few items you&#8217;ll want to attend to:<\/b><\/span><\/p>\n<h3><b>Choosing an event venue<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Venue sourcing can take time, but it is worth it to find the perfect venue. Depending on your corporate event, you may choose from a variety of venues, including:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Hotels\/Ballrooms<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Sports arenas\/stadiums<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Theaters\/<\/span><a href=\"https:\/\/mintmuseum.org\/corporate-events\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Museums<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Conference centers<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\"><span style=\"text-decoration: underline;\">Your venue choice impacts the number of guests, resources at your disposal, and much more<\/span>.<\/span><span style=\"font-weight: 400;\"> Choose wisely!<\/span><\/p>\n<h3><b>Providing food and beverages<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Will there be light snacks at the event, or a full dinner buffet?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Water and lemonade, or an open bar?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Is it a<\/span>\u00a0<a href=\"https:\/\/www.laweekly.com\/10-potluck-etiquette-rules\/#:~:text=The%20official%20definition%20of%20a,should%20always%20do%20that%2C%20too.\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">potluck<\/span><\/a><span style=\"font-weight: 400;\">, or are you hiring a catering company?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What dietary restrictions must you take into consideration?<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">These are all vital questions to have answered well in advance. Catering can be expensive and the logistics of handling food can get complicated. <\/span><span style=\"text-decoration: underline;\"><span style=\"font-weight: 400;\">But with enough preparation, you will be absolutely fine.<\/span><\/span><\/p>\n<h3><b>Tracking registration and guest list<\/b><\/h3>\n<p><b><span style=\"text-decoration: underline;\">From the very beginning of your event planning, set up your registration process<\/span>.<\/b><span style=\"font-weight: 400;\"> This will help you track as RSVPs grow and change.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The worst feeling is losing key information, like how many people are attending. A dependable and flexible registration system will save you many headaches. Here are a few ideas to help:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Include a <\/span><span style=\"text-decoration: underline;\"><b>single email address<\/b><\/span><span style=\"font-weight: 400;\"> on all publicity where people can RSVP. That way, there is a single flow of information to reference.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Use a <\/span><span style=\"text-decoration: underline;\"><b>dedicated event website<\/b><\/span><span style=\"font-weight: 400;\"> for registration so that all information is automatically saved (more on this later).<\/span><\/li>\n<\/ul>\n<h3><b>Selecting a host who will rock the audience<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">If you are <a href=\"https:\/\/adamchristing.com\/hire-an-mc-for-corporate-events\/\">going to hire an emcee<\/a> (<\/span><span style=\"text-decoration: underline;\"><b>and you should<\/b><\/span><span style=\"font-weight: 400;\">), do it well in advance. Here&#8217;s why:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Hosts will help you build an <\/span><span style=\"text-decoration: underline;\"><span style=\"font-weight: 400;\">entertaining and effective event<\/span><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">You want to allow your host time to <\/span><span style=\"text-decoration: underline;\"><span style=\"font-weight: 400;\">familiarize themselves with your company<\/span><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">You may want to <\/span><span style=\"text-decoration: underline;\"><span style=\"font-weight: 400;\">speak with a few <a href=\"https:\/\/adamchristing.com\/blog\/event-host\/\">potential event hosts<\/a><\/span><\/span><span style=\"font-weight: 400;\"> before selecting the right one for your event.<\/span><\/li>\n<\/ul>\n<h2><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-8106\" src=\"https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/person-pours-coffee-at-company-breakfast.jpg\" alt=\"Person pours coffee at company breakfast\" width=\"1350\" height=\"900\" srcset=\"https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/person-pours-coffee-at-company-breakfast.jpg 1350w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/person-pours-coffee-at-company-breakfast-300x200.jpg 300w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/person-pours-coffee-at-company-breakfast-1024x683.jpg 1024w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/person-pours-coffee-at-company-breakfast-768x512.jpg 768w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/person-pours-coffee-at-company-breakfast-900x600.jpg 900w\" sizes=\"auto, (max-width: 1350px) 100vw, 1350px\" \/><\/span><b><span style=\"text-decoration: underline;\">The Key to Hosting Corporate Events #3<\/span>:<\/b><b> What&#8217;s an Amazing Corporate Event if No One Knows About It?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Don&#8217;t let all of your hard work go to waste! Get people in the door who will benefit from your event.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">How? A strategic marketing plan.<\/span><\/p>\n<h3><b>Understand your target audience<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">As I&#8217;ve discussed in<\/span> <a href=\"https:\/\/adamchristing.com\/blog\/why-is-it-important-to-know-to-your-target-audience\/\"><span style=\"font-weight: 400;\">a recent blog post<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><span style=\"text-decoration: underline;\"><b>understanding your intended audience is vital for successful marketing efforts.<\/b><\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Who are you trying to reach?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">How will you best reach them?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">How can you use your time creating marketing materials most wisely?<\/span><\/li>\n<\/ul>\n<h3><b>Email marketing is great for your existing community<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">According to Inc.com,<\/span> <a href=\"https:\/\/www.inc.com\/matt-plummer\/you-probably-check-your-email-more-often-than-you-should-heres-how-to-stop.html#:~:text=Checking%20email%20when%20transitioning%20makes,many%20check%20much%20more%20often.\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">professionals check their emails 15 times per day<\/span><\/a><span style=\"font-weight: 400;\">, and<\/span> <a href=\"https:\/\/www.forbes.com\/sites\/markmurphy\/2016\/09\/18\/the-way-you-check-email-is-making-you-less-productive\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Forbes confirms this number<\/span><\/a><span style=\"font-weight: 400;\">. So, the chances of you making contact via email are pretty high!<\/span><\/p>\n<p><b><span style=\"text-decoration: underline;\">Your corporate event may be aimed only at the people who are already in your network<\/span>.<\/b><span style=\"font-weight: 400;\"> If so, you may not need to do much more then send out a few e-blasts.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you want to get more people talking about the event, you&#8217;ll need some more tools.<\/span><\/p>\n<h3><b>How can social media marketing help you?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">These days, <\/span><span style=\"font-weight: 400;\"><span style=\"text-decoration: underline;\">58.4% of the global population use social media channels<\/span>.<\/span><span style=\"font-weight: 400;\"> On average, <\/span><span style=\"text-decoration: underline;\"><span style=\"font-weight: 400;\">we use social media platforms for nearly 2 and a half hours<\/span><\/span><span style=\"font-weight: 400;\"> (<\/span><a href=\"https:\/\/www.smartinsights.com\/social-media-marketing\/social-media-strategy\/new-global-social-media-research\/#:~:text=58.4%25%20of%20the%20world's%20population,27%20minutes%20(January%202022).\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Smart Insights<\/span><\/a><span style=\"font-weight: 400;\">)!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Needless to say, one of the best tips I can give is to <\/span><span style=\"text-decoration: underline;\"><span style=\"font-weight: 400;\">use social media wisely<\/span><\/span><span style=\"font-weight: 400;\">. Research your target audience and which platforms they use most.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What times of day are best for posting?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">How long should your post be?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">How should you use visuals versus text in your post?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">How many times should you post leading up to the event?<\/span><\/li>\n<\/ul>\n<h3><b>Sponsorships are mutually beneficial partnerships<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">A great way to use corporate event planning to strengthen community relationships is <a href=\"https:\/\/adamchristing.com\/blog\/how-to-get-corporate-sponsorship-for-an-event\/\">offering sponsorships<\/a>.<\/span><\/p>\n<p><b><span style=\"text-decoration: underline;\">A sponsorship consists of a business paying you to advertise for them in conjunction with your event<\/span>.<\/b><span style=\"font-weight: 400;\"> From a public relations standpoint, sponsorships are great ways to create community ties while bringing in money.<\/span><\/p>\n<h4><b>Potential sponsors may include:<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Businesses who have a similar clientele to yours<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Companies who are new to the area and want to create a loyal customer base<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Notable guests who like attendees to see their names on marketing materials<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-8102\" src=\"https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/eventgoers-create-social-media-buzz-by-posting-liking-and-tweeting.jpg\" alt=\"Eventgoers create social media buzz by posting liking and tweeting\" width=\"1350\" height=\"900\" srcset=\"https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/eventgoers-create-social-media-buzz-by-posting-liking-and-tweeting.jpg 1350w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/eventgoers-create-social-media-buzz-by-posting-liking-and-tweeting-300x200.jpg 300w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/eventgoers-create-social-media-buzz-by-posting-liking-and-tweeting-1024x683.jpg 1024w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/eventgoers-create-social-media-buzz-by-posting-liking-and-tweeting-768x512.jpg 768w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/eventgoers-create-social-media-buzz-by-posting-liking-and-tweeting-900x600.jpg 900w\" sizes=\"auto, (max-width: 1350px) 100vw, 1350px\" \/><\/span>Bonus:\u00a0<a href=\"https:\/\/adamchristing.com\/blog\/how-to-plan-a-team-building-event\/\">6 Steps to Planning the Perfect Team Building Event<\/a><\/p>\n<h2><b><span style=\"text-decoration: underline;\">The Key to Hosting Corporate Events #4<\/span>:<\/b><b> A Successful Corporate Event Seamlessly Incorporates Technology.<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">In the same vein as social media, technology is a vital aspect of corporate event planning. Here are a few facets of technology to consider as you prepare for your event:<\/span><\/p>\n<h3><b>Establish an event website or web page<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">As far as corporate event planning goes, a website is fairly basic. Perhaps not a bona fide website of its own, but a page on your company&#8217;s pre-existing site.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A website or web page <\/span><b><span style=\"text-decoration: underline;\">makes it easy for attendees to share information about the event<\/span>.<\/b><span style=\"font-weight: 400;\"> A <\/span><span style=\"text-decoration: underline;\"><b>simple link<\/b><\/span><span style=\"font-weight: 400;\"> is easy to text, post, or share through social media channels.<\/span><\/p>\n<h3><b>Utilize event management software<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Some of the best events can be fairly complex. If this is your situation, consider using an <a href=\"https:\/\/adamchristing.com\/blog\/what-is-event-management\/\">event management<\/a> software to stay on track.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Software programs like this help you <\/span><span style=\"text-decoration: underline;\"><b>manage the whole process of planning events<\/b><\/span><span style=\"font-weight: 400;\">. From attendees to venue, host to catering, you&#8217;ll keep organized when planning your event.<\/span><\/p>\n<h3><b>Create an event app<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">This is a more sophisticated option. But if an event requires an app, so be it!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If your attendees are a tech-savvy crowd, an app can be an <\/span><b><span style=\"text-decoration: underline;\">efficient way to disseminate information<\/span>.<\/b><span style=\"font-weight: 400;\"> They can also increase employee engagement with live polling and simple social media syncing.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Guests will also appreciate the <\/span><b><span style=\"text-decoration: underline;\">ability to access event details from their phones<\/span>.<\/b><span style=\"font-weight: 400;\"> Websites are great, but they&#8217;re not as easy to pull up in one simple click. They also aren&#8217;t always made to suit a mobile interface.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-8108\" src=\"https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/two-colleagues-in-office-clothes-chat-at-formal-company-event.jpg\" alt=\"Two colleagues in office clothes chat at formal company event\" width=\"1350\" height=\"900\" srcset=\"https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/two-colleagues-in-office-clothes-chat-at-formal-company-event.jpg 1350w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/two-colleagues-in-office-clothes-chat-at-formal-company-event-300x200.jpg 300w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/two-colleagues-in-office-clothes-chat-at-formal-company-event-1024x683.jpg 1024w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/two-colleagues-in-office-clothes-chat-at-formal-company-event-768x512.jpg 768w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/two-colleagues-in-office-clothes-chat-at-formal-company-event-900x600.jpg 900w\" sizes=\"auto, (max-width: 1350px) 100vw, 1350px\" \/><\/span><b><span style=\"text-decoration: underline;\">The Key to Hosting Corporate Events #5<\/span>:<\/b><b> Create an Experience So Great, Attendees Can&#8217;t Wait for the Next Event!<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">The guests&#8217; experience should be one of your top priorities when event planning. If attendees don&#8217;t get something great out of it, why put it on at all?<\/span><\/p>\n<h3><b>Put yourself in the attendees&#8217; shoes and walk through the event you&#8217;ve planned. Ask yourself:<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Was this venue location easy to access? Was there signage that made it clear where I was supposed to go?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Were there food options I was able to enjoy given any dietary requirements?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Could I hear and see all of the speakers and presentations?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Did I have ample time to get water and use the restroom between activities?<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">There are many other factors you will want to consider, but these questions provide a starting point.<\/span><\/p>\n<h3><b>Use every perk your venue offers<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">These days, many companies offer hybrid events. This is excellent for accessibility and flexibility.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you do choose to rent a venue, however, make it worth your while! <\/span><span style=\"text-decoration: underline;\"><b>Make your location an exciting destination by planning fun activities.<\/b><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Is there a pool? Tennis courts? A ballroom? <\/span><span style=\"text-decoration: underline;\"><b>Find creative ways to take advantage of these venue offerings.<\/b><\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Offer open swim hours at end of business<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Hire a tennis instructor to offer morning lessons in small groups before business begins<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Host a dance at night to help everyone shake off any stress!<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Guests will be excited for other aspects of the event besides strict business. Adding a splash of fun will make your event memorable and inspire folks to mark their calendars for next year!<\/span><\/p>\n<h2><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-8105\" src=\"https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/large-crowd-face-panel-and-listen-to-speakers.jpg\" alt=\"Large crowd face panel and listen to speakers\" width=\"1350\" height=\"900\" srcset=\"https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/large-crowd-face-panel-and-listen-to-speakers.jpg 1350w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/large-crowd-face-panel-and-listen-to-speakers-300x200.jpg 300w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/large-crowd-face-panel-and-listen-to-speakers-1024x683.jpg 1024w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/large-crowd-face-panel-and-listen-to-speakers-768x512.jpg 768w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/large-crowd-face-panel-and-listen-to-speakers-900x600.jpg 900w\" sizes=\"auto, (max-width: 1350px) 100vw, 1350px\" \/><\/span><b><span style=\"text-decoration: underline;\">The Key to Hosting Corporate Events #6<\/span>:<\/b><b> Keep Learning and Demonstrate Humility by Gathering Feedback.<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">One of the biggest mistakes a host can make is to not follow up with guests. Post event is the time to collect feedback that will aid in planning your next event.<\/span><\/p>\n<h3><b>Conduct surveys on guest experience<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">What were your most effective marketing strategies? Use them to distribute attendee surveys. Make them simple but useful by asking folks&#8217; opinions on key factors such as:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Venue\/Location<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/adamchristing.com\/blog\/how-to-create-an-agenda-for-a-meeting\/\"><span style=\"font-weight: 400;\">Agenda<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Flow<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Food and Drink<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Overall event success<\/span><\/li>\n<\/ul>\n<h3><b>Take results to heart<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">When guests choose to provide feedback post event, <\/span><b><span style=\"text-decoration: underline;\">they are giving you a gift<\/span>!<\/b><span style=\"font-weight: 400;\"> Your choice to follow up with them gives you <\/span><b><span style=\"text-decoration: underline;\">free market research<\/span>.<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Think about it: because you follow up post event, your team gets inside your audience&#8217;s mind. Then, you can use their advice to make the next event even more successful. It&#8217;s a slam dunk!<\/span><\/p>\n<p><span style=\"text-decoration: underline;\"><b>Plus, your team shows guests that their opinions are valued and trusted.<\/b><\/span><\/p>\n<h2><b>Ready to Wrap Up?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">I hope this has helped you feel ready to tackle your next corporate event! Let&#8217;s review the 6 key steps to plan a successful event:<\/span><\/p>\n<p><b>#1: Event Planners Are the Bread and Butter of Your Corporate Event.<\/b><\/p>\n<p><b>#2: Proactively Attend to Logistical Needs.<\/b><\/p>\n<p><b>#3: What&#8217;s an Amazing Corporate Event if No One Knows About It?<\/b><\/p>\n<p><b>#4: A Successful Corporate Event Seamlessly Incorporates Technology.<\/b><\/p>\n<p><b>#5: Create an Experience So Great, Attendees Can&#8217;t Wait for the Next Event!<\/b><\/p>\n<p><b>#6: Keep Learning and Demonstrate Humility by Gathering Feedback.<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Good luck &#8211; you can do this!<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-8104\" src=\"https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/industry-colleagues-network-with-each-other-at-industry-wide-event.jpg\" alt=\"Industry colleagues network with each other at industry wide event\" width=\"1350\" height=\"900\" srcset=\"https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/industry-colleagues-network-with-each-other-at-industry-wide-event.jpg 1350w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/industry-colleagues-network-with-each-other-at-industry-wide-event-300x200.jpg 300w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/industry-colleagues-network-with-each-other-at-industry-wide-event-1024x683.jpg 1024w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/industry-colleagues-network-with-each-other-at-industry-wide-event-768x512.jpg 768w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/industry-colleagues-network-with-each-other-at-industry-wide-event-900x600.jpg 900w\" sizes=\"auto, (max-width: 1350px) 100vw, 1350px\" \/><\/span>Keep Reading:\u00a0<a href=\"https:\/\/adamchristing.com\/blog\/what-is-employee-appreciation\/\">5 Reasons Why Employee Appreciation Strengthens Your Business<\/a><\/p>\n<p>\u2014<\/p>\n<p><em><a href=\"https:\/\/adamchristing.com\/\">Adam Christing<\/a>\u00a0has been called \u201cThe Tom Brady of emcees.\u201d He has hosted more than 1,000\u00a0<a href=\"https:\/\/adamchristing.com\/hire-an-mc-for-corporate-events\/\">company meetings<\/a>,\u00a0<a href=\"https:\/\/adamchristing.com\/hire-funny-keynote-motivational-speakers\/\">special events<\/a>,\u00a0<a href=\"https:\/\/adamchristing.com\/corporate-comedian-entertainer\/\">gala celebrations<\/a>, and more. He is the\u00a0<a href=\"https:\/\/adamchristing.com\/author\/\">author of several books<\/a>\u00a0and founder of\u00a0<a href=\"https:\/\/cleancomedians.com\/hire-a-master-of-ceremonies\/\">CleanComedians.com<\/a>.<\/em>\u00a0<em>For more event tips, follow Adam Christing on\u00a0<a href=\"https:\/\/www.instagram.com\/adamchristing\/?hl=en\">Instagram<\/a>,\u00a0<a href=\"https:\/\/www.facebook.com\/AdamChristing\/\">Facebook<\/a>,\u00a0<a href=\"https:\/\/www.pinterest.com\/adamchristing\/\">Pinterest<\/a>,\u00a0<a href=\"https:\/\/www.linkedin.com\/in\/adam-christing\">LinkedIn<\/a>, and\u00a0<a href=\"https:\/\/www.youtube.com\/watch?v=Ide5OJTq4VE\">YouTube<\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Overwhelmed by the idea of hosting a corporate event? This is your one-stop corporate event planning checklist. In 6 steps, I&#8217;ll teach you an event planning process you can depend on. Let&#8217;s get started! See&#8230;<\/p>\n","protected":false},"author":1,"featured_media":8103,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[34,44],"tags":[98,115,45,63],"class_list":{"0":"post-8100","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-corporate-mc","8":"category-post","9":"tag-corporate-entertainment","10":"tag-corporate-event","11":"tag-corporate-mc","12":"tag-how-to"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Your Ultimate Guide to Hosting a Corporate Event | Adam Christing<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/adamchristing.com\/blog\/how-to-host-a-corporate-event\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Your Ultimate Guide to Hosting a Corporate Event | Adam Christing\" \/>\n<meta property=\"og:description\" content=\"Overwhelmed by the idea of hosting a corporate event? This is your one-stop corporate event planning checklist. In 6 steps, I&#8217;ll teach you an event planning process you can depend on. Let&#8217;s get started! See...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/adamchristing.com\/blog\/how-to-host-a-corporate-event\/\" \/>\n<meta property=\"og:site_name\" content=\"Adam Christing\" \/>\n<meta property=\"article:published_time\" content=\"2022-06-20T14:10:55+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-08-12T14:30:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/how-to-host-a-corporate-event.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1350\" \/>\n\t<meta property=\"og:image:height\" content=\"900\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Adam Christing\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Adam Christing\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"10 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/adamchristing.com\/blog\/how-to-host-a-corporate-event\/\",\"url\":\"https:\/\/adamchristing.com\/blog\/how-to-host-a-corporate-event\/\",\"name\":\"Your Ultimate Guide to Hosting a Corporate Event | Adam Christing\",\"isPartOf\":{\"@id\":\"https:\/\/adamchristing.com\/#website\"},\"datePublished\":\"2022-06-20T14:10:55+00:00\",\"dateModified\":\"2022-08-12T14:30:35+00:00\",\"author\":{\"@id\":\"https:\/\/adamchristing.com\/#\/schema\/person\/b8d14707474924ab57c03fa58ae2dce4\"},\"breadcrumb\":{\"@id\":\"https:\/\/adamchristing.com\/blog\/how-to-host-a-corporate-event\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/adamchristing.com\/blog\/how-to-host-a-corporate-event\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/adamchristing.com\/blog\/how-to-host-a-corporate-event\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/adamchristing.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Your Ultimate Guide to Hosting a Corporate Event\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/adamchristing.com\/#website\",\"url\":\"https:\/\/adamchristing.com\/\",\"name\":\"Adam Christing\",\"description\":\"Keynote Speaker Inspiring Laughter &amp; Life Change\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/adamchristing.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/adamchristing.com\/#\/schema\/person\/b8d14707474924ab57c03fa58ae2dce4\",\"name\":\"Adam Christing\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/adamchristing.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/4274bc12c1d25c5d8acf3c8fa323b21e8d1b9e685a537d956f702c5aef65a64d?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/4274bc12c1d25c5d8acf3c8fa323b21e8d1b9e685a537d956f702c5aef65a64d?s=96&d=mm&r=g\",\"caption\":\"Adam Christing\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Your Ultimate Guide to Hosting a Corporate Event | Adam Christing","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/adamchristing.com\/blog\/how-to-host-a-corporate-event\/","og_locale":"en_US","og_type":"article","og_title":"Your Ultimate Guide to Hosting a Corporate Event | Adam Christing","og_description":"Overwhelmed by the idea of hosting a corporate event? This is your one-stop corporate event planning checklist. In 6 steps, I&#8217;ll teach you an event planning process you can depend on. Let&#8217;s get started! See...","og_url":"https:\/\/adamchristing.com\/blog\/how-to-host-a-corporate-event\/","og_site_name":"Adam Christing","article_published_time":"2022-06-20T14:10:55+00:00","article_modified_time":"2022-08-12T14:30:35+00:00","og_image":[{"width":1350,"height":900,"url":"https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/how-to-host-a-corporate-event.jpg","type":"image\/jpeg"}],"author":"Adam Christing","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Adam Christing","Est. reading time":"10 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/adamchristing.com\/blog\/how-to-host-a-corporate-event\/","url":"https:\/\/adamchristing.com\/blog\/how-to-host-a-corporate-event\/","name":"Your Ultimate Guide to Hosting a Corporate Event | Adam Christing","isPartOf":{"@id":"https:\/\/adamchristing.com\/#website"},"datePublished":"2022-06-20T14:10:55+00:00","dateModified":"2022-08-12T14:30:35+00:00","author":{"@id":"https:\/\/adamchristing.com\/#\/schema\/person\/b8d14707474924ab57c03fa58ae2dce4"},"breadcrumb":{"@id":"https:\/\/adamchristing.com\/blog\/how-to-host-a-corporate-event\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/adamchristing.com\/blog\/how-to-host-a-corporate-event\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/adamchristing.com\/blog\/how-to-host-a-corporate-event\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/adamchristing.com\/"},{"@type":"ListItem","position":2,"name":"Your Ultimate Guide to Hosting a Corporate Event"}]},{"@type":"WebSite","@id":"https:\/\/adamchristing.com\/#website","url":"https:\/\/adamchristing.com\/","name":"Adam Christing","description":"Keynote Speaker Inspiring Laughter &amp; Life Change","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/adamchristing.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/adamchristing.com\/#\/schema\/person\/b8d14707474924ab57c03fa58ae2dce4","name":"Adam Christing","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/adamchristing.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/4274bc12c1d25c5d8acf3c8fa323b21e8d1b9e685a537d956f702c5aef65a64d?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/4274bc12c1d25c5d8acf3c8fa323b21e8d1b9e685a537d956f702c5aef65a64d?s=96&d=mm&r=g","caption":"Adam Christing"}}]}},"jetpack_featured_media_url":"https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/how-to-host-a-corporate-event.jpg","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/peGnpl-26E","_links":{"self":[{"href":"https:\/\/adamchristing.com\/wp-json\/wp\/v2\/posts\/8100","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adamchristing.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/adamchristing.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/adamchristing.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/adamchristing.com\/wp-json\/wp\/v2\/comments?post=8100"}],"version-history":[{"count":6,"href":"https:\/\/adamchristing.com\/wp-json\/wp\/v2\/posts\/8100\/revisions"}],"predecessor-version":[{"id":8395,"href":"https:\/\/adamchristing.com\/wp-json\/wp\/v2\/posts\/8100\/revisions\/8395"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/adamchristing.com\/wp-json\/wp\/v2\/media\/8103"}],"wp:attachment":[{"href":"https:\/\/adamchristing.com\/wp-json\/wp\/v2\/media?parent=8100"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/adamchristing.com\/wp-json\/wp\/v2\/categories?post=8100"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/adamchristing.com\/wp-json\/wp\/v2\/tags?post=8100"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}