{"id":8073,"date":"2022-06-13T15:15:04","date_gmt":"2022-06-13T15:15:04","guid":{"rendered":"https:\/\/adamchristing.com\/?p=8073"},"modified":"2023-10-17T00:33:27","modified_gmt":"2023-10-17T00:33:27","slug":"how-to-introduce-a-keynote-speaker","status":"publish","type":"post","link":"https:\/\/adamchristing.com\/blog\/how-to-introduce-a-keynote-speaker\/","title":{"rendered":"5 Ways to Nail Your Keynote Speaker Introduction"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">If you&#8217;ve been tasked with introducing a keynote speaker, <\/span><b>this is a must-read<\/b><span style=\"font-weight: 400;\">. It may be a quick moment on stage, but a great keynote speaker introduction pays real dividends.<\/span><\/p>\n<p>See Related:\u00a0<a href=\"https:\/\/adamchristing.com\/blog\/how-to-mc-a-conference\/\">5 Ways To MC A Conference So Skillfully, You&#8217;re Hired Again and Again<\/a><\/p>\n<h2><b>Wait, what&#8217;s a keynote speaker again?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Let&#8217;s take a moment to review what keynote speakers do. (For an in-depth introduction, read my<\/span> <a href=\"https:\/\/adamchristing.com\/blog\/what-is-a-keynote-speaker\/\"><span style=\"font-weight: 400;\">Beginner&#8217;s Guide to Keynote Speakers here<\/span><\/a><span style=\"font-weight: 400;\">.)<\/span><\/p>\n<h3><b>Keynote speakers:<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Are typically <\/span><b>high-profile industry experts<\/b><span style=\"font-weight: 400;\"> with more insights than others and excellent credibility;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Usually give a speech near the <\/span><b>beginning of the event<\/b><span style=\"font-weight: 400;\">;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Set the tone<\/b><span style=\"font-weight: 400;\"> for the rest of the speakers with their speech.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Now that you&#8217;ve refreshed your memory, let&#8217;s dive in!<\/span><\/p>\n<h2><b>How to make the perfect <\/b><span style=\"text-decoration: underline;\"><b>INTRO<\/b><\/span><b>:<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">It&#8217;s acronym time! I&#8217;m breaking down how to introduce a keynote speaker with a simple mnemonic device: <\/span><span style=\"text-decoration: underline;\"><b>INTRO<\/b><\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h3><b>Make the Perfect <\/b><span style=\"text-decoration: underline;\"><b>I<\/b><\/span><b>NTRO #1: <\/b><span style=\"text-decoration: underline;\"><b>Ignite excitement<\/b><\/span><\/h3>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/adamchristing.com\/blog\/how-to-hire-an-event-mc\/\">As the master of ceremonies<\/a> introducing the keynote speech, you&#8217;ve got to <\/span><span style=\"text-decoration: underline;\"><b>get the audience excited<\/b><\/span><span style=\"font-weight: 400;\"> and interested. They are in <\/span><i><span style=\"font-weight: 400;\">the<\/span><\/i><span style=\"font-weight: 400;\"> place to be, after all!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Generate excitement for the speech by talking up the speaker&#8217;s credibility. They are about to listen to the <a href=\"https:\/\/adamchristing.com\/blog\/qualities-of-a-good-keynote-speaker\/\">best keynote speaker<\/a> possible, one who is curated just for them.<\/span><\/p>\n<h4><b>Add some flair by sharing a personal experience.<\/b><\/h4>\n<p><span style=\"text-decoration: underline;\"><b>Why are <\/b><b><i>you<\/i><\/b><b> thrilled to introduce this speaker?<\/b><\/span><span style=\"font-weight: 400;\"> Maybe you attended a<\/span>\u00a0<a href=\"https:\/\/www.ted.com\/talks\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Ted Talk<\/span><\/a><span style=\"font-weight: 400;\"> they gave that changed your perspective on life. Perhaps you read their<\/span> <a href=\"https:\/\/www.nytimes.com\/books\/best-sellers\/\" target=\"_blank\" rel=\"noopener\"><i><span style=\"font-weight: 400;\">New York Times bestselling book<\/span><\/i><\/a><span style=\"font-weight: 400;\"> and responded positively to the message.<\/span><\/p>\n<h4><b>Captivate with excellent delivery<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">A great introduction is well-practiced but comes off naturally (<\/span><b><span style=\"text-decoration: underline;\">a secret of the public speaking business<\/span>!<\/b><span style=\"font-weight: 400;\">).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Practice speaking your introduction and<\/span><b> making eye contact<\/b><span style=\"font-weight: 400;\">. Make mistakes behind the scenes. Noticeable stumbles (verbal or physical) in your message distract from the speaker the audience is about to hear.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-8077\" src=\"https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/man-makes-keynote-speech-at-corporate-event-and-makes-presentation-on-stage.jpg\" alt=\"Man makes keynote speech at corporate event and makes presentation on stage\" width=\"1350\" height=\"759\" srcset=\"https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/man-makes-keynote-speech-at-corporate-event-and-makes-presentation-on-stage.jpg 1350w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/man-makes-keynote-speech-at-corporate-event-and-makes-presentation-on-stage-300x169.jpg 300w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/man-makes-keynote-speech-at-corporate-event-and-makes-presentation-on-stage-1024x576.jpg 1024w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/man-makes-keynote-speech-at-corporate-event-and-makes-presentation-on-stage-768x432.jpg 768w\" sizes=\"auto, (max-width: 1350px) 100vw, 1350px\" \/><\/span><b>Make the Perfect I<\/b><span style=\"text-decoration: underline;\"><b>N<\/b><\/span><b>TRO #2: <\/b><span style=\"text-decoration: underline;\"><b>Nail the small details<\/b><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Both the audience and the next speaker you introduce will appreciate <\/span><b>thoroughness<\/b><span style=\"font-weight: 400;\">. Set yourself apart from the crowd by attending to these details:<\/span><\/p>\n<h4><b>Double check correct pronunciation<\/b><\/h4>\n<p><b>It is disrespectful to mispronounce a keynote speaker&#8217;s name<\/b><span style=\"font-weight: 400;\">. As part of the practice we discussed in #1, be sure to confirm this information.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you can&#8217;t affirm with the speaker themselves, speak with a trusted resource.<\/span><\/p>\n<h4><b>Settle the audience&#8217;s nerves&#8230;<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">The audience will have questions going into the <a href=\"https:\/\/adamchristing.com\/blog\/what-makes-a-good-public-speaker\/\">keynote speaker<\/a>&#8216;s address. As part of your introduction, <\/span><span style=\"text-decoration: underline;\"><b>discuss any ground rules<\/b><\/span><span style=\"font-weight: 400;\"> they need to know.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, inform the audience if there will be a question-and-answer session at any point. Speak to instructions for those using listening devices. Remind folks where the nearest restrooms are. Key messages like these are comforting and helpful.<\/span><\/p>\n<h4><b>&#8230; and your own!<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">As prepared as you will be, it always feels good to have a personal backup plan.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Print out a few copies of your introductions so you&#8217;re sure to have one on hand. If you are using a teleprompter, consider having a backup pair of glasses on hand.<\/span><\/p>\n<p>Bonus:\u00a0<a href=\"https:\/\/adamchristing.com\/blog\/what-is-audience-engagement\/\">Your 3-Step Complete Guide to Audience Engagement<\/a><\/p>\n<h3><b>Make the Perfect IN<\/b><span style=\"text-decoration: underline;\"><b>T<\/b><\/span><b>RO #3: <\/b><span style=\"text-decoration: underline;\"><b>Transition seamlessly<\/b><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">As I mentioned earlier, stumbles in introductions are distracting to the audience and bad for business. It is the introducer&#8217;s job to <\/span><span style=\"text-decoration: underline;\"><b>know the speaker&#8217;s needs<\/b><\/span><span style=\"font-weight: 400;\"> so that everything runs smoothly.<\/span><\/p>\n<h4><b>Do a tech run-through<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">No matter how sophisticated or no-frills the material setup, check that everything is running smoothly. Consider:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Does the keynote speaker want a hand mic or a headset?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Do they prefer to talk without a<\/span>\u00a0<a href=\"https:\/\/adamchristing.com\/blog\/how-to-hold-a-microphone-when-speaking\/\"><span style=\"font-weight: 400;\">microphone<\/span><\/a><span style=\"font-weight: 400;\">?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Are the lights stationed appropriately before they are introduced?<\/span><\/li>\n<\/ul>\n<h4><b>Gather equipment for the speaking engagement<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Set the <a href=\"https:\/\/adamchristing.com\/blog\/best-public-speakers\/\">keynote speaker<\/a> up for success by providing everything they need. Consider:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Do they want to use a podium or walk freely across the stage?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Would they like a beverage onstage?<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Collect the answers in advance and plan accordingly.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-8078\" src=\"https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/person-in-leadership-position-introduces-perfect-speaker-to-room-of-colleagues-at-world-conference.jpg\" alt=\"Person in leadership position introduces perfect speaker to room of colleagues at world conference\" width=\"1350\" height=\"900\" srcset=\"https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/person-in-leadership-position-introduces-perfect-speaker-to-room-of-colleagues-at-world-conference.jpg 1350w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/person-in-leadership-position-introduces-perfect-speaker-to-room-of-colleagues-at-world-conference-300x200.jpg 300w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/person-in-leadership-position-introduces-perfect-speaker-to-room-of-colleagues-at-world-conference-1024x683.jpg 1024w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/person-in-leadership-position-introduces-perfect-speaker-to-room-of-colleagues-at-world-conference-768x512.jpg 768w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/person-in-leadership-position-introduces-perfect-speaker-to-room-of-colleagues-at-world-conference-900x600.jpg 900w\" sizes=\"auto, (max-width: 1350px) 100vw, 1350px\" \/><\/span><b>Make the Perfect INT<\/b><span style=\"text-decoration: underline;\"><b>R<\/b><\/span><b>O #4: <\/b><span style=\"text-decoration: underline;\"><b>Reach out to the speaker in advance<\/b><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Fostering a great relationship with your keynote speaker is a vital part of giving a good introduction.<\/span><\/p>\n<h4><b>Prior to a corporate event (or any event), get in touch! Here are a few things to talk about:<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Collect the speaker&#8217;s bio. This ensures that you include the key points they want mentioned in your <a href=\"https:\/\/adamchristing.com\/hire-an-mc-for-corporate-events\/\">corporate emcee introduction<\/a>.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">This is the time to ask about the needs we discussed in #2 and #3 (pronunciation, microphone preferences, beverages, etc.).<\/span><\/li>\n<\/ul>\n<h4><b>You may go through a speakers bureau<\/b><\/h4>\n<p><span style=\"text-decoration: underline;\"><b>Speakers bureaus are organizations that help identify and hire out speakers for events<\/b><\/span><span style=\"font-weight: 400;\">. (You can<\/span> <a href=\"https:\/\/adamchristing.com\/blog\/how-to-hire-a-speaker\/\"><span style=\"font-weight: 400;\">learn more about them in my blog here!<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To talk with the keynote speaker, you may contact them through a speakers bureau. They may prefer that the speakers bureau distribute their bio and presentation requirements.<\/span><\/p>\n<h4><b>Preparation goes a long way<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Plainly, conscientious communication with the keynote speaker is good for business growth.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">From motivational speakers to academics, everyone wants to feel respected. Picking up the phone in advance of the event demonstrates your respect for the speaker&#8217;s needs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This will <\/span><span style=\"text-decoration: underline;\"><b>make them want to continue working with you<\/b><\/span><span style=\"font-weight: 400;\">. It will also lead to excellent word of mouth about you and your company.<\/span><\/p>\n<h3><b>Make the Perfect INTR<\/b><span style=\"text-decoration: underline;\"><b>O<\/b><\/span><b> #5: <\/b><span style=\"text-decoration: underline;\"><b>Optimize your time and energy<\/b><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Let me guess&#8230; introducing this keynote speaker isn&#8217;t your only job <a href=\"https:\/\/adamchristing.com\/blog\/event-host\/\">as event host<\/a>. Am I right?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I can&#8217;t stress enough the importance of <\/span><span style=\"text-decoration: underline;\"><b>preserving your energy for your myriad responsibilities<\/b><\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h4><b>Here are a few tips for optimizing your time and efforts:<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Don&#8217;t bog the audience down with long introductions. <\/span><b>Keep it brief<\/b><span style=\"font-weight: 400;\">. They need stamina for the entire event!<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">We don&#8217;t need to hear their entire life story &#8211; focus on the most tantalizing and exciting facts to get the audience hyped up!<\/span><\/li>\n<\/ul>\n<h4><b>Offer more info &#8211; just not in your introduction<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">To highlight someone&#8217;s credibility in an entertaining yet succinct fashion is no small task. If the speaker has a <\/span><b>website or extended bi<\/b><span style=\"font-weight: 400;\"><strong>o<\/strong>, offer these elsewhere.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Print a program or create a digital space for the event, like a website or social media account Use these spaces to share more in-depth content about the speaker. The speaker will appreciate the extra promotion and your audience will enjoy getting to dive deeper!<\/span><\/p>\n<h2><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-8076\" src=\"https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/man-in-conference-room-is-proud-to-introduce-speaker-to-talk-to-staff-about-ideas-for-success.jpg\" alt=\"Man in conference room is proud to introduce speaker to talk to staff about ideas for success\" width=\"1350\" height=\"900\" srcset=\"https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/man-in-conference-room-is-proud-to-introduce-speaker-to-talk-to-staff-about-ideas-for-success.jpg 1350w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/man-in-conference-room-is-proud-to-introduce-speaker-to-talk-to-staff-about-ideas-for-success-300x200.jpg 300w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/man-in-conference-room-is-proud-to-introduce-speaker-to-talk-to-staff-about-ideas-for-success-1024x683.jpg 1024w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/man-in-conference-room-is-proud-to-introduce-speaker-to-talk-to-staff-about-ideas-for-success-768x512.jpg 768w, https:\/\/adamchristing.com\/wp-content\/uploads\/2022\/06\/man-in-conference-room-is-proud-to-introduce-speaker-to-talk-to-staff-about-ideas-for-success-900x600.jpg 900w\" sizes=\"auto, (max-width: 1350px) 100vw, 1350px\" \/><\/span><b>You&#8217;re ready for a standing ovation!<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">You are on your way to mastering the art of the <\/span><span style=\"text-decoration: underline;\"><b>INTRO<\/b><\/span><span style=\"font-weight: 400;\">:<\/span><\/p>\n<p><span style=\"text-decoration: underline;\"><b>I<\/b><\/span><span style=\"font-weight: 400;\">gnite excitement.<\/span><\/p>\n<p><span style=\"text-decoration: underline;\"><b>N<\/b><\/span><span style=\"font-weight: 400;\">ail the small details.<\/span><\/p>\n<p><span style=\"text-decoration: underline;\"><b>T<\/b><\/span><span style=\"font-weight: 400;\">ransition seamlessly.<\/span><\/p>\n<p><span style=\"text-decoration: underline;\"><b>R<\/b><\/span><span style=\"font-weight: 400;\">each out to the speaker in advance.<\/span><\/p>\n<p><span style=\"text-decoration: underline;\"><b>O<\/b><\/span><span style=\"font-weight: 400;\">ptimize your time and energy.<\/span><\/p>\n<p><b>Now go forth and nail that introduction!<\/b><\/p>\n<p>Keep Reading:\u00a0<a href=\"https:\/\/adamchristing.com\/blog\/why-is-it-important-to-know-to-your-target-audience\/\">Knowing Your Target Audience Will Boost Your Business &#8211; Here Are 4 Reasons Why<\/a><\/p>\n<p>\u2014<\/p>\n<p><em><a href=\"https:\/\/adamchristing.com\/\">Adam Christing<\/a>\u00a0has been called \u201cThe Tom Brady of emcees.\u201d He has hosted more than 1,000\u00a0<a href=\"https:\/\/adamchristing.com\/hire-an-mc-for-corporate-events\/\">company meetings<\/a>,\u00a0<a href=\"https:\/\/adamchristing.com\/hire-funny-keynote-motivational-speakers\/\">special events<\/a>,\u00a0<a href=\"https:\/\/adamchristing.com\/corporate-comedian-entertainer\/\">gala celebrations<\/a>, and more. He is the\u00a0<a href=\"https:\/\/adamchristing.com\/author\/\">author of several books<\/a>\u00a0and founder of\u00a0<a href=\"https:\/\/cleancomedians.com\/hire-a-master-of-ceremonies\/\">CleanComedians.com<\/a>.<\/em>\u00a0<em>For more event tips, follow Adam Christing on\u00a0<a href=\"https:\/\/www.instagram.com\/adamchristing\/?hl=en\">Instagram<\/a>,\u00a0<a href=\"https:\/\/www.facebook.com\/AdamChristing\/\">Facebook<\/a>,\u00a0<a href=\"https:\/\/www.pinterest.com\/adamchristing\/\">Pinterest<\/a>,\u00a0<a href=\"https:\/\/www.linkedin.com\/in\/adam-christing\">LinkedIn<\/a>, and\u00a0<a href=\"https:\/\/www.youtube.com\/watch?v=Ide5OJTq4VE\">YouTube<\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you&#8217;ve been tasked with introducing a keynote speaker, this is a must-read. It may be a quick moment on stage, but a great keynote speaker introduction pays real dividends. See Related:\u00a05 Ways To MC&#8230;<\/p>\n","protected":false},"author":1,"featured_media":8075,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[32,44],"tags":[85,63,68,43],"class_list":{"0":"post-8073","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-keynote-speaking","8":"category-post","9":"tag-guest-speaker","10":"tag-how-to","11":"tag-introduction","12":"tag-keynote-speaker"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>5 Ways to Nail Your Keynote Speaker Introduction | Adam Christing<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/adamchristing.com\/blog\/how-to-introduce-a-keynote-speaker\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 Ways to Nail Your Keynote Speaker Introduction | Adam Christing\" \/>\n<meta property=\"og:description\" content=\"If you&#8217;ve been tasked with introducing a keynote speaker, this is a must-read. 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